Bringing Homes to Life: The Vision Behind Lavender & Birch

Meet Sara Beay – The Heart Behind Lavender & Birch

Lavender & Birch is a woman-owned business built on passion, creativity, and a deep understanding of what makes a house feel like home. Since 2018, Sara Beay has led the way in home staging, transforming 500+ homes—from cozy mobile homes to luxury million-dollar estates—into inviting spaces that buyers can’t resist.

Beyond staging, Sara also runs a home goods shop and takes on select design clients, helping them bring their dream spaces to life. As a homeschooling mom of six (with one on the way!), she understands the balance of beauty and function better than anyone. Her commitment to family, faith, and community is woven into every project, making Lavender & Birch more than just a business—it’s a labor of love.

The Largest Home Staging Warehouse in the Area

Lavender & Birch is home to the largest home staging warehouse in the region, with a constantly changing inventory that allows us to stage 40+ homes at a time. This gives us the flexibility to perfectly match each home’s aesthetic, helping buyers truly see the potential of a space—even if renovations haven’t been done.

Outdated features like green carpet or old cabinetry? No problem. With strategic staging, we breathe new life into every home, giving it a fresh, updated feel without the cost of major renovations. Instead of seeing a space’s flaws, buyers see what it could be—turning hesitation into excitement and offers.

What We Do: Staging That Sells

At Lavender & Birch, we specialize in home staging that helps homes sell faster and for top dollar in Walworth County, Waukesha, and surrounding areas. Selling a home can be overwhelming, which is why we make the process seamless for both homeowners and realtors. From decluttering and rearranging to bringing in fresh decor, we handle every detail so you don’t have to.

Why Staging Matters for Realtors

A well-staged home doesn’t just look good—it feels like home to potential buyers. By partnering with Lavender & Birch, realtors can give their listings a competitive edge, making properties more appealing, attracting serious buyers, and ultimately driving higher offers.

Our Vision: Making Every Home Feel Like a Dream

A home isn’t just four walls—it’s a story waiting to unfold. At Lavender & Birch, we design spaces that connect with buyers, making them feel at home from the moment they walk in. Whether it’s a cozy living room, an inviting kitchen, or a perfectly staged bedroom, our goal is to create spaces that sell.

We also envision a future where realtors and homeowners in Walworth County, Waukesha, and beyond have the tools and expertise needed to thrive in the ever-changing real estate market.

Our Values: Design, Service & Giving Back

At our core, we believe in:

• Thoughtful Design – Every home deserves to shine.

• Exceptional Service – We make the staging process stress-free and seamless.

• Community Impact – We dedicate 10% of our earnings to making a difference, combining financial support with hands-on involvement to uplift communities near and far.

Let’s Work Together

Whether you're a realtor looking to elevate your listings or a homeowner ready to sell, we’re here to help. With expert staging and a heart for service, Lavender & Birch ensures your home looks its best—while making a lasting impact beyond real estate.

Let’s create something beautiful together.